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	<title>Sebastian Perrier &#187; RVB</title>
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	<description>Management - Sales - Marketing - Strategy</description>
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		<title>Resource Based View (RVB) &#8211; Competitive Advantages</title>
		<link>http://blog.sebastianperrier.com/2009/07/resource-based-view-rvb-competitive-advantages/</link>
		<comments>http://blog.sebastianperrier.com/2009/07/resource-based-view-rvb-competitive-advantages/#comments</comments>
		<pubDate>Thu, 16 Jul 2009 17:20:40 +0000</pubDate>
		<dc:creator>Sebastian Perrier</dc:creator>
				<category><![CDATA[Business Strategy]]></category>
		<category><![CDATA[business level strategy]]></category>
		<category><![CDATA[competitive advantages]]></category>
		<category><![CDATA[resource based view of the firm]]></category>
		<category><![CDATA[resources and capabilities]]></category>
		<category><![CDATA[RVB]]></category>

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		<description><![CDATA[A firm profitability derives from: i) broad enviroment (PESTEL); ii) the industry (Porter 5 Forces) and iii) its competitive advantages. Considering that nowadays both the broad environment and the industry are essentially comples and unstable, the firm&#8217;s primary source of profitability is its competitive advantages (80% or more).
What is a competitive advantage?
To have a competitive advantage [...]]]></description>
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